Tuesday, March 11, 2014

FREE marketing tool: What's the difference?

Julia Sullivan,
Creative Director










Most of my friends and family don't know what a burial vault is or why it's important. Even those who have made traditional funeral arrangements have very little memory of the burial vault.


Beyond my friends, I think about the number of families across the country who have chosen a concrete box instead of a lined, sealed burial vault. I realize it can be because of financial reasons, which I respect and can sympathize with. But how many families end up with a concrete box with holes in the bottom because they didn't understand the difference?

Our marketing team consults with our local funeral directors to understand the challenges of the selection room. We create visual tools to make your job easier and to reinforce what you say.

Our new graphic spells out the difference between a concrete box and a lined, sealed burial vault. All of us at Trigard are so passionate about helping families understand the difference that we are going to give you our newest tool for FREE. We have it ready as a poster (28" x 20") and as a sales sheet (11" x 8 ½"). The files are our gift to you.

http://www.trigard.com/newsletterlinks/Trigard_Whats_the_Difference_28x20_PRINT.pdf
http://www.trigard.com/newsletterlinks/Trigard_Whats_the_Difference_SalesSheet_PRINT.pdf

If you'd rather have us handle the printing and framing, email our Customer Service team at orders@trigard.com. They'll provide you with pricing and happily take your order.

This article originally appeared in Trigard Tuesdays, our weekly electronic newsletter featuring information for the funeral industry. Sign up for your free subscription at http://www.trigard.com/tuesdays.



Product highlight: Serenity Remembrance Bear ceremony
 
Do you use our Serenity® casket vaults? Have you read about our new Serenity Remembrance Bear ceremony? A few months ago, Watts Vault and Monument Company started offering the Remembrance Bear with all of their Serenity casket vaults. And, now Burruss Burial Vaults is doing the same thing. They explained that the new ceremony is a wonderful way to help soften the situation and comfort the family.

If you're not offering the Serenity Remembrance Bear, call Customer Service at 800.637.1992 for more information.

This article originally appeared in Trigard Tuesdays, our weekly electronic newsletter featuring information for the funeral industry. Sign up for your free subscription at http://www.trigard.com/tuesdays.


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